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Rent The Runway’s “Exclusive” Dresses Are Sold Cheaper Elsewhere

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The rental site has quietly introduced its own in-house labels, but the same products are often sold by department store websites at big discounts.

Kris Connor / Getty Images

Rent the Runway's supposedly exclusive private label dresses are showing up elsewhere online at discount prices, in some cases for hundreds of dollars less than the retail prices listed by the site.

When one customer complained after seeing a Slate & Willow dress she ordered — which Rent the Runway said retailed for $ 595 — on sale at Nordstrom under a different label for $ 118, a customer service staffer gave her a refund. The representative did not make clear that the Slate & Willow brand she rented was a Rent the Runway creation.

After BuzzFeed News asked about the price discrepancy between the two dresses, the company dropped its retail price by a whopping $ 250. Now, the listing for the once-$ 595 dress says its “retail price” is $ 345.

Until Friday, Rent the Runway said this dress had a retail value of $ 595.

Until Friday, Rent the Runway said this dress had a retail value of $ 595.

Rent the Runway

Now it’s $ 345.

Now it's $ 345.

Rent the Runway


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BuzzFeed – Business

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